Key trends in content marketing
Recently, the Content Marketing Institute joined forces with MarketingProfs for their fourth annual report B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends—North
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How to Determine Which Blogs to Pitch
The blogosphere continues to grow by leaps and bounds. In an earlier post we addressed the pros
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How to use LinkedIn Groups like an expert
“Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected” –
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To Blog or Not to Blog – If you’re just looking to rant, don’t waste your time!
Nowadays, nearly everyone I know is a “blogger” – the mom next door blogs about local education,
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Has Pinterest Stolen the Limelight from Google+? Public Relations Strategists Shifting Strategic Communications Plans
At the start of the year there was much buzz about “this will be the year of
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PR and Social Media: Is a Crisis Management Plan Required to Adapt?
There was a moment, way back in 2006, when I realized that everything I had ever assumed
Read MoreIs Original Content the only way to communicate your expertise? An argument for sharing.
Blogging, guest columns, Tweets, Google+ posts – the internet offers an endless array of opportunities for business
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Is there Romance in Social Media?
According to the Greeting Card Association, an estimated one billion Valentine’s Day cards are sent each year
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The Art of Newsmaking
This year Newsmaker Group marks what we consider an impressive milestone – 12 years in business! The
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