Does PR Need Rebranding or Do PRPros Need Re-Training?
At the recent New York Times Travel Show, one of the professional development focus areas was travel
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How your company can be a social media machine
Say your company has 100 employees. How many brand ambassadors does that give you? If you thought
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With hyperlocal PR, no business is too small to be noticed!
Remember when the “Yellow Pages” were a must have to find a local business? Or how the
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PR in 2014 – Taking Convergence to the Next Level
“The days go by slowly but years go by quickly.” This sentiment is truly worth exploring as
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Content marketing research – a crucial step in your strategy
When it comes to content, the Internet is getting a bit crowded. For almost any topic you
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Creating useful PR content for Facebook
We are all too aware that social media opportunities seem to change with the wind. New darlings
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Key trends in content marketing
Recently, the Content Marketing Institute joined forces with MarketingProfs for their fourth annual report B2B Content Marketing: 2014 Benchmarks, Budgets, and Trends—North
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Getting Ready for the Minority to become the Majority – Multicultural PR in Diverse States like New Jersey
More newborns in the United States today are considered minorities, and by 2042, the U.S. Census estimates
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2013 is half over – have trend forecasts materialized?
At the end of last year, we posted an article highlighting seven strategies to focus on in
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5 Tips for using Instagram in your social media strategy
With over 100 million active users per month, Instagram is proving to be an excellent platform for
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