Don’t You just love Panda? PR’s Growing Role in SEO
Finally, Google admits what we've been saying all along: PR improves SEO and drives search results. It’s
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What happened to using press releases for press?
The press release is on life support. Do you agree with this statement? Perhaps it’s a bit
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7 surprising things you might not think of sharing with your PR firm
Don’t panic. This article does not suggest sharing “dirty laundry” with your PR representatives. But you might
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Does PR Need Rebranding or Do PRPros Need Re-Training?
At the recent New York Times Travel Show, one of the professional development focus areas was travel
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How your company can be a social media machine
Say your company has 100 employees. How many brand ambassadors does that give you? If you thought
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With hyperlocal PR, no business is too small to be noticed!
Remember when the “Yellow Pages” were a must have to find a local business? Or how the
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Content marketing research – a crucial step in your strategy
When it comes to content, the Internet is getting a bit crowded. For almost any topic you
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Creating useful PR content for Facebook
We are all too aware that social media opportunities seem to change with the wind. New darlings
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Hurricane Sandy a Year Later – A Forceful Impact on Social Media
On October 29, 2012, Hurricane Sandy hit the New York City-region with unequalled ferocity and devastation, and
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Getting Ready for the Minority to become the Majority – Multicultural PR in Diverse States like New Jersey
More newborns in the United States today are considered minorities, and by 2042, the U.S. Census estimates
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